Bottled Water Brands

Fiji Water and its Health Benefits

Fiji Water is one of today's leading bottled water brands, proud of its source-the islands of Fiji, of course-and of its soft, pure taste and health benefits.

Fiji water is presented as 'artesian' water, which is defined as water that comes from a deep source within the earth, covered by layers of rock. The water source is composed of rainfall filtered through layers of volcanic rock, gathered over hundreds of years. Unlike a spring, there is no opening to this source, or even a porthole to the surface, so the water does not come into contact with the air, therefore preventing any environmental pollutants from contaminating the water.

An aquifer is used to tap into the source, and the water is drawn into a production plant using a sealed delivery system. The aquifer is located at the edge of a secluded rain forest in the islands of Fiji, and the brand prides itself for having a source miles away from any industrial pollutants.

Currently, the bottle sizes available are: 300 ml, 500 ml, 1 liter, and 1.5 liter. The Fiji water bottle features a photograph of a single large fuchsia hibiscus. Its back panel is titled "What ecosystem is your water from?", and displays information about Fiji Water's origins, its bottling process, and its benefits.

Since Fiji Water is filtered and goes through layers of volcanic rock, it gathers silica, which is a mineral that helps improve teeth, nails, skin, and hair, as well as strengthen bones and connective tissue. Another one of silica's benefits is that it is also believed to lessen the chance of elderly women developing Alzheimer's Disease.

Aside from silica, minerals such as calcium and magnesium are also gathered in the filtration process, which gives Fiji Water a smooth, soft taste.

Fiji Water is unique in the sense that it is artesian, and not purified or spring water, which is what is primarily being sold in the market nowadays, and offers such health benefits. Many fine hotels and restaurants prefer Fiji for their still water, and Fiji Water apparently sold 15 million bottles last year.

Fiji Water was introduced in 1996, and was the water of choice for renowned chefs such as Nobu Matsuhisa, and currently, can be found for sale in local supermarkets. The bottle is shrink-wrapped and is available in packs of 6. Fiji Water also offers home delivery. More information such as prices and packages, and also store locators, can be found at their website, www.fijiwater.com.